How to client-proof your freelance income

One of the scariest things a freelancer can imagine is losing clients — and income. The good news is that you can client-proof your income. Here are three tips to help you stay on top of the situation and avoid scrambling when one client bows out. (PLUS - it will allow you to fire a problematic client when you get tired of working with them.)

Pitch, even when things are good

Even when you have a full slate, it doesn’t hurt to pitch new clients. Onboarding takes a while, so being prepared with new clients can make a lot of sense.

Another bonus of continually pitching is that you can get new clients that pay higher rates. If you’re too busy to keep all your clients, you can get rid of a lower-paying client.

Members of the Freelance Writer Academy get access to our pitching guide, as well as a template for writing a pitch designed to get you the work.

Build your network

Create a network of other writers and potential clients. First of all, other writers can be one of your best sources of new leads. Kat, Ben, and Miranda all refer clients to other writers. 

Keep in contact with old editors as well. You might be surprised to discover that you’re the first approached with new projects. Miranda recently got on at a regular gig because an old editor — someone she’d been in touch with over time — was recruiting writers for a project at a new publication.

Develop other sources of income

Write a book. Monetize a blog. Take some speaking gigs. Kat’s main thing is writing about personal finance, but she also writes about pet care. It seems a little weird, but it’s something to diversify her income and provide extra money that doesn’t rely on personal finance writing.

Just like anything else, diversity can help you boost your income and prevent you from losing everything if you lose one client.

As freelancers, we are, to some degree, at the mercy of our clients. But we can still protect ourselves by taking steps to protect our freelance income.